The Pink Value Of Strawberries

Multimedia Installation (Styrodur, LED Licht, Videoperformance), 450cm x 350cm x 65cm, 2020

The pink value of strawberries asks about value relationships in and after production processes. Chewing in the video is a basic process of organic life that generates energy. The monotony is reminiscent of assembly line-like productions. For all the merging of forms, materials, impressions, the lovely pink unified front shatters with each crunch. The molar block suggests that its existence is based on additive individual parts. But the parts cannot be located; they are artifacts of the digital image, pulses of light, and are digested - in the stomach, in perception, in circulation. What is the value of a subtractive form?